We help companies appoint leaders in finance.
Established in 2021, Freshwood Group is an independent executive search boutique, specialising in the identification, assessment and appointment of financial leaders.
No two organisations are alike, and neither are their talent requirements. We craft customised search strategies for each client, ensuring that we identify and attract candidates who not only meet the qualifications on paper, but also align with your organisation's unique ethos and vision.
Our Proposition
Expertise
The finance function is what we do best. We recruit the CFO and their direct reports i.e. Divisional FD, Controllers, 'Head of'. We look for individuals who are:
- Strong technically
- Commercial and strategically minded
- Able to thrive in fast paced environments
- Risk managers, able to identify and mitigate risk
- Effective communicators
- Agile and adaptable
- Leaders - able to inspire and motivate
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Finance leaders must possess a rigorous understanding of key business drivers, combined with the technical finance and strategic skills, in order to be trusted advisers to the board and management.
We help companies at various stages of their lifecycle. If the company is young and growing fast, we can help them appoint their first standalone CFO. Ideally this person has the skills and desire to stay the distance.
Equally our network of experienced CFO's is extensive. These individuals have the war stories and the know how to drive growth, transformation and they have established a strong reputation with the 3rd parties e.g. banks, advisers, investors etc.
Once the CFO is in place, we can help with the team build. Ensuring we identify the right technical skillset and crucially the interpersonal attributes to succeed.

Relationships for the long term
Our approach is not just about one successful placement; it's about building lasting partnerships. We aim to be your trusted advisor, helping you to secure top-tier leadership, that will help to drive your organisation's success now and into the future.